Sea monkeys take a while to grow!

I was asked the other day why I spend so much of my 'leisure' time researching and writing about digital culture. My answer was a bit lame at the time, something about just enjoying it but it actually got me thinking. What is it about what I do that keeps me engaged and motivated.

When I was a kid I hated projects that lasted any more than a couple of hours. And if it was going to take more than a day, my frustration levels would rise and rise to the point where 3 coats of paint in a 20 minute period seemed perfectly acceptable to me. Nothing's changed, it's one of the reasons I don't undertake household projects, they tend to end in disaster due to a serious lack of patience.

At work on the other hand, it seems as if whole galaxies come and go in the space of an afternoon sometimes. Digital culture has made changes to society in way that compares with the introduction of the written word. The difference is - it happened in 5 minutes...or thereabouts.

Even if I wanted to - I don't have time to be patient. Too much can change too quickly, putting plans at risk and making previous thinking obsolete overnight.  It's like watching sea monkeys grow, it happens before your eyes.

I like it a lot - hard to run a business like that though.